Companies have been broadcasting quarterly or annual updates to employees and investors for years, but if you’ve caught wind of a few not-so-subtle changes affecting businesses these days you will be wise to the fact that there are more virtual events taking place. A LOT more.
Your organization may fall in to one of the following camps as a result of these national lockdowns:
- You’ve halted scheduled town hall updates or broadcasts altogether in the interim;
- You’re back to the old-school dial-in audio conference call;
- You rely on managers or department heads to deliver corporate updates to their individual teams or stakeholder groups;
- Your leaders pre-record a video message and post it for the intended audience to view at their convenience;
- You have moved forward with a form of scheduled live streamed event.
Not only has the current condition been in place for a while, there is every indication the status quo will continue for many months. In fact, these new methods being used to reach the masses will most likely continue in the year(s) to come. The question is, then, is your current method of delivering company town halls and important updates effective?
Live streaming using services like Teams live events allows leaders to effectively communicate their messages by broadcasting video to large distributed audiences. And let’s face it: more and more people are seeking streamed media to source their information, (and entertainment, of course). So it’s already a preferred format. CCOMM has a practice to help you plan, configure, equip, produce, edit, and stream, (if necessary), your event. We take the load off your shoulders and ensure each event goes off without a hitch. Even if you have already started streaming your own events, is this something your staff is trained to do? Or can you make improvements with respect to the audio, video, post-production and all of the coordination effort?